In a world first, P&O cruises are opening their own sea gin distillery.
The travel company announced that their newest fleet member, Iona, will produce a unique recipe of gin in a purpose-built still on-board.
Guests on Iona will be able to enjoy the new flavour, which is being developed by Salcombe Gin and is yet to be named, before anyone else on the planet.
P&O Cruises president, Paul Ludlow, said, “Salcombe Gin is the perfect partner for us as it shares our zest for adventure and discovery.
“It has an unrivaled passion and attention to detail, not only in the award-winning gins created, but also in the unique gin experiences offered.”
P&O Cruises newest ship, Iona, is still being constructed in Papenburg, Germany, but is due to make its maiden voyage in May 2020.
Iona will take thousands of passengers from Southampton on cruises around the Norwegian Fjords next summer.
The gin distilled on Iona will be shared across other ships in the P&O fleet, meaning that other guests will be able to try it later on.
Salcombe Gin have not given any details of the recipe they are working on yet, but have said that it pans to create other, limited edition gins inspired by Iona’s ports of call.
The company is based on the seaside town of salcombe, on the Devon coast, and produced its first gin, called “Start Point“, in 2016.
P&O claim that they and Salcombe Gin will develop “a gin recipe that’s tailored to the bold and daring spirit of Iona”.